Most loose Littlest Pet Shop pets sell for about $1-5 each as of October 2026, and big mixed lots often work out to less than that per pet. Sought-after Hasbro dogs and cats, like the Great Danes and Collies, bring roughly $15-50 loose, and a short list of store and convention exclusives has sold for $300-1,500. Kenner pets from the 1990s mostly sell for a few dollars each.
The reason is simple: Basic Fun, the current licensee, says the original line sold more than 1 billion pets worldwide across more than 3,000 designs, and nearly every child of the 2000s had a shoebox full. What lifts a pet out of the bin is a specific mold and color that collectors chase, an exclusive with a small run, or a pet still sealed on its card. The rest of this guide shows how to tell which pet you have.
Quick answer
- Common loose Hasbro LPS pet, 2005 to 2012: about $1-5. Large lots: often under $2 a pet.
- Popular molds such as Great Danes, Collies, Dachshunds and shorthair cats: roughly $15-50 loose, depending on color and number.
- Exclusives: a Walmart Dachshund #909 and Tabby #914 pair sold for about $1,500; an unboxed Collie #1330 for about $490; a boxed SDCC exclusive cat for just under $1,000.
- Kenner pets from 1992 to 1997: mostly $2-10 loose, more with their original playset pieces.
How do you identify a Littlest Pet Shop pet, step by step?
Sort by era first, then find the mold, then match the color to the collector number. Here is the order that works.
- Decide Kenner or Hasbro. Kenner made the first Littlest Pet Shop from 1992 to 1997: small, realistic animals, often with a magnet, a moving part or a tiny accessory, sold in themed playsets. Late Kenner pieces are marked Tonka. Hasbro relaunched the line in 2005 with the big-headed bobblehead pets that most people mean by LPS; many of the earliest Hasbro pets carry a 2004 copyright date. Basic Fun relaunched bobblehead pets under license in 2024.
- Read the stamp. Turn the pet over and look on the underside of the body and the feet for a small molded line naming Hasbro (or Kenner on older pieces), usually with a year and the country of manufacture. A pet with no maker stamp at all is a warning sign.
- Check the feet. Hasbro pets from 2005 to about 2009 have a small magnet in one foot so they can stand on the magnetic playsets. From 2009 Hasbro removed the magnets over choking concerns and used a small hole in the foot that fits a peg. That one detail dates a pet to before or after 2009.
- Name the mold. Collectors call each body shape a mold: Great Dane, Collie, Dachshund, shorthair cat, Cocker Spaniel, Persian, Husky and so on. The mold is the first half of the identification.
- Match the color to the number. Each Hasbro pet has a collector number, such as #577 or #817, printed on its card or box. On most loose pets the number is not on the toy itself, so collectors match the mold, body color, eye color and markings against a collector database to find it.
- Check for a sealed card. A pet still sealed on its card or in its box, with its accessory, is the top of the market. Check that the bubble is clear, attached all round and not resealed.
- Look for fakes and customs. Knockoffs often have off colors, soft or sticky plastic, smudged eye paint, poorly fitting heads or no stamp. A custom is a genuine pet that has been repainted, which is a craft item, not the original.
- Price from sold results for that exact number and condition, not from asking prices, which on LPS are often wildly hopeful.
What are Littlest Pet Shop pets worth?
Values below are sold-price ranges as of October 2026 for pets in clean, unchipped condition. Where sales are thin, the range is wide on purpose.
| Pet or group | Era | Loose | Sealed on card or in box |
|---|---|---|---|
| Common Hasbro pets, any mold | 2005 to 2012 | About $1-5 | About $8-20 |
| Mixed lots of 20 or more | 2005 to 2012 | Often under $2 a pet | Not applicable |
| Popular molds: Great Dane, Collie, Dachshund, shorthair cat | 2005 to 2012 | Roughly $15-50 | Roughly $30-80, sales thinner |
| Great Dane #817 | 2005 to 2012 | About $25-45 | Sales thin |
| Collie #1330 variant | 2005 to 2012 | About $490 in one recent unboxed sale | Not seen |
| Walmart Mauve Bunny #764 and Chihuahua set | 2005 to 2012 | About $330 in one unboxed sale | Not seen |
| Walmart Dachshund #909 and Tabby #914 set | 2005 to 2012 | About $1,500 in one sale | Not seen |
| SDCC exclusive POW cat | Convention exclusive | Not seen | Just under $1,000 in one boxed sale |
| Kenner pets | 1992 to 1997 | About $2-10 | Roughly $20-60, sales thin |
| Hasbro 2012 to 2018 pets | Later generations | About $1-5 | About $5-15 |
The single sales for the exclusives come from an eBay roundup published by LoveToKnow and syndicated by Yahoo in July 2024. Treat them as proof that the ceiling exists, not as a price for every pet with that name. A great many Great Danes and Collies sell for under $30, and the high prices belong to specific numbers in specific colors.
Why are some LPS pets worth so much more than others?
Three things drive it: a small production run, a mold collectors love, and condition. The dogs and cats that fans favored as children, especially Great Danes, Collies, Dachshunds and the shorthair cats, are the molds most adult collectors are now rebuilding. Store exclusives, sold in one chain for a short time, and convention exclusives made in small numbers, have the fewest survivors.
| Factor | Effect on price | What to check |
|---|---|---|
| Collector number | Decides the price tier | Match mold and colors to a database |
| Paint | Rubbed eyes or ears can halve the price | Eye paint, ear tips, nose |
| Head | Chewed, cracked or loose heads sell as parts | Bite marks, a split neck peg |
| Magnet or peg | Missing magnet lowers a 2005 to 2009 pet | Foot magnet still in place |
| Accessory | Small premium when present | Collar, bowl or toy from the card |
| Seal | Sealed is the top tier | Bubble clear and attached all round |
How do you spot fake and custom Littlest Pet Shop pets?
A fake usually fails on stamp, plastic and paint. Genuine Hasbro pets carry a molded maker stamp, have firm, slightly glossy plastic and crisp printed eyes. Knockoffs, sold in bulk lots and on discount marketplaces, often have no stamp, a rubbery or sticky feel, colors that do not exist in the real line, eyes that are printed off center or blurry, and heads that sit crooked on the neck peg.
Customs are a separate thing. Fans repaint genuine pets into new characters, sometimes beautifully. A custom can sell to people who like that artist, but to a collector of original pets it is a genuine pet that has lost its factory paint, and it should never be sold as a rare color. If a "rare" pet has a matte, brushed finish, slightly raised paint or colors that do not match any number in the database, it is likely a custom.
A worked example
Say you find a tub of about 60 pets in a closet. You sort out the dogs and cats first. Most have Hasbro stamps and empty peg holes in their feet, so they date from 2009 or later. Among them is a Great Dane with a magnet in its foot, which places it in 2005 to 2009. Matching the colors in a collector database, you find it is #817. Recent sold listings for that number run roughly $25-45. Two Collies match common numbers worth about $10-15 each. The other 57 pets are common molds and colors, and as a lot they would sell for roughly $60-100 together. One pet has no stamp and a sticky feel: a knockoff, worth nothing. The whole tub is roughly a $120-200 find, and the Great Dane is the best single pet.
Common mistakes
- Pricing from asking prices. LPS listings ask hundreds for ordinary pets. Only sold prices count.
- Assuming every Great Dane or Collie is rare. The mold is popular; the price depends on the exact number.
- Looking for the number on the pet. On most Hasbro pets the collector number is printed on the packaging, not the toy. Use mold and color to find it.
- Washing pets in hot water or with harsh cleaners. Heat can warp the plastic and solvents can lift printed eyes. Use lukewarm soapy water and a soft brush, then dry.
- Selling customs as originals. Repainted pets are a separate market and should be described honestly.
- Splitting a lot too finely. Common pets sell better in themed lots of 10 to 20 than one by one.
How WorthPic reads Littlest Pet Shop photos
WorthPic runs on the newest and most capable AI model available, tuned for exactly this kind of identification. From clear photos it reads the mold, the body and eye colors and the markings, which together point to a collector number, and it looks at the foot for a magnet or a peg hole to place the pet before or after 2009. It checks the maker stamp if you photograph it, spots signs of a knockoff or a repaint, and judges paint wear, chewing and the state of a card or box. It then gives an honest value range in US dollars with a most likely figure, explains what drives the price, and says which extra photo would settle it. What it cannot know is whether a close color match is the exact number or a near variant, or whether a sealed card was opened and resealed, and it says so. It identifies and estimates. It does not authenticate, grade or appraise.
What to photograph
- Each promising pet from the side in daylight, so the mold and colors are clear.
- The face straight on, for eye color and paint wear.
- The underside of the body and the feet, showing the maker stamp.
- The feet, showing the magnet or the peg hole.
- Any card or box, front and back, with the printed number readable.
- For a lot, one overall photo of everything spread out on a plain surface.
When to get it looked at in person
A tub of common pets does not need an expert; sort out the dogs and cats, match them in a database and sell the rest as lots. Get a second opinion before selling a pet you believe is a store or convention exclusive, a sealed pet with a four-figure asking price, or a set of Kenner playsets with all their pieces. Experienced LPS collector groups on social media and dedicated LPS reseller shops know the variants and fakes far better than a general toy appraiser, and they will spot a near-match color or a custom quickly. If the same box holds other childhood toys, our guides to vintage My Little Pony, Polly Pocket and Beanie Babies cover the lines found most often alongside LPS, and our Webkinz guide covers the plush that came next.
Sources
- Wikipedia: Littlest Pet Shop: Kenner line from 1992 to 1997 with late pieces marked Tonka, the Hasbro relaunch in 2005, the switch from magnets to peg holes in 2009, later generations and the Basic Fun relaunch released in 2024.
- LoveToKnow via Yahoo: 6 rare Littlest Pet Shop pets: reported eBay sales of the Walmart Dachshund #909 and Tabby #914 set at $1,500, the SDCC POW cat at just under $1,000, the Collie #1330 at about $490 and the Walmart Bunny #764 set at about $330, July 2024.
- Basic Fun: Littlest Pet Shop relaunch announcement: more than 1 billion pets sold and more than 3,000 pets in the original line, and the license and Spring 2024 toy relaunch.