To check a Canada Goose jacket, start with the hologram. Every genuine down jacket made since 2011 has a small holographic tag sewn into an interior seam, usually low on the left side of the lining or just inside the inner pocket; tilt it under a lamp and a polar bear and a maple leaf appear and move with depth, with CANADA GOOSE text around the edge. Next, read the Arctic Program badge on the left upper sleeve: a round embroidered crest showing the Arctic from above the pole in red on white, a red maple leaf on each side, and the words CANADA GOOSE ARCTIC PROGRAM in crisp, evenly spaced letters. Then check the fur ruff, the labels, the style number, the zippers and the fill. Photos can show whether each point is consistent with a genuine jacket, and the badge alone catches most cheap copies. They cannot settle it, because the better copies include a hologram and a badge, and the weight, the loft of the down and the feel of the Arctic Tech shell only show in hand. For a jacket that cost real money, a reputable authentication service with the jacket in hand is what a buyer accepts.
Quick answer
- Look for: a hologram that moves when tilted, a sharp Arctic Program badge on the left sleeve, MADE IN CANADA on the neck label, a style number ending in M or L on the care label, YKK zippers with branded pulls, and heavy down fill.
- Common resale values as of late 2026: about $500-900 for a used Expedition, $350-650 for a Chilliwack bomber, $300-600 for a Kensington.
- A new Expedition offered for $300 is a copy. Price is the first filter and the badge is the second.
How to check yours, step by step
- Find the hologram and tilt it. Look along the interior seams on the left side near the hem, or inside the inner pocket. Genuine jackets made since 2011 carry a small rectangular holographic tag caught in the seam. Under a lamp, tilting it shows a polar bear and a maple leaf with real depth, and the elements move relative to each other as the angle changes. The design has been updated more than once, so compare it with a current photo from Canada Goose's own site. The common giveaway on a copy is a flat silver square: the bear is printed, nothing moves, or the tag is glued to the lining. A jacket from before 2011 has no hologram, which is normal for its age.
- Read the Arctic Program badge. On the left upper arm of nearly every parka and bomber is a round embroidered crest. The outer ring reads CANADA GOOSE across the top and ARCTIC PROGRAM across the bottom, with a red maple leaf at each side. The center shows the Arctic from above: landmasses stitched in red on a white ground, with fine latitude lines and distinct coastlines. The embroidery is dense, the circle is round, the lettering is evenly spaced, and the leaves have sharp, separate points. Copies get this wrong in predictable ways: fat leaves with rounded points, letters that crowd or lean, a map that is a red smear, shiny thread, a badge that is not quite round, or a badge on the right arm.
- Check the fur ruff. Until the end of 2022 Canada Goose trimmed its hoods with real coyote fur. Real fur has guard hairs of different lengths, each banded in color from a pale base to a darker tip, over a dense soft underfur; part it and you see skin, not knit fabric. The ruff attaches with a zipper on most models and with snaps on older ones. Faux fur on a copy has hairs of one length and one color with blunt cut ends, a fabric backing, and a stiff plastic feel. Recent styles have a faux ruff from the factory, so faux fur on a 2023 or later jacket is normal.
- Read the neck label and care label. The neck label carries the Canada Goose disc logo and MADE IN CANADA, woven, not printed. The care label gives the style number, size, fabric content and fill. Style numbers are four digits followed by M for men's or L for women's: 4660M is the Expedition parka, 7999M the men's Chilliwack bomber, 2506L the Kensington, 2052M the Langford, 6660L the Trillium, 3802L the Shelburne. The shell is listed as Arctic Tech, a polyester and cotton blend. The down parkas and bombers are made in Canada; knitwear and some lightweight and rain pieces are made elsewhere and say so. A down parka labeled made anywhere else is a copy, and a style number that belongs to a different model is the quiet mistake many copies make.
- Check the zippers and snaps. Zippers are YKK, with the name on the back of the slider, running smoothly on a heavy coil. Main zipper pulls are substantial and branded, and the snaps on pockets and storm flaps are engraved with the disc logo. Our guide to how to tell if a North Face jacket is real runs the same hardware checks on the other most copied outerwear brand.
- Judge the shell and the fill. Arctic Tech is matte, dense and slightly stiff, with a faint canvas feel from the cotton. Copies use thinner, shinier nylon. Real down is lofty, recovers when squeezed, and rarely pokes quills through the lining; a copy is thin polyester batting or cheap feather fill with quills everywhere. The heavyweight parkas are genuinely heavy.
- Weigh the price and the seller. Canada Goose sells through its own stores and site and through authorized retailers listed on its website. Expedition parkas retail for about $1,500-1,900 as of late 2026, Chilliwack bombers about $1,200-1,400, Kensington and Trillium about $1,200-1,500. A new jacket at a third of that from an unknown site is a copy before you open the box.
- Weigh the whole picture. A genuine jacket passes every check above together; a good copy passes several. If the hologram moves, the badge is sharp, the labels match the model and the weight is right, it is probably genuine. If any one point is clearly wrong, treat the jacket as a copy until a service says otherwise.
What Canada Goose jackets sell for
Prices below are what used jackets in good, honest condition sell for on resale platforms as of late 2026. Size, color, the presence of the ruff and the condition of the cuffs and collar move a jacket within the range. Black and navy in common sizes sell fastest.
| Model | Type | Typical resale, about | Notes |
|---|---|---|---|
| Expedition parka, 4660M | Heavy parka | $500-900 | The most copied model; retail about $1,500-1,900 |
| Snow Mantra | Heaviest parka | $700-1,300 | Rare on resale; buyers in cold climates pay up |
| Chilliwack bomber, 7999M/L | Bomber | $350-650 | Short cut, fur ruff on pre-2023 pieces |
| Langford, 2052M | Mid-length parka | $400-700 | Slim cut, popular in cities |
| Macmillan, 2080M | Lighter parka | $300-500 | No fur, thinner fill |
| Kensington, 2506L | Women's parka | $300-600 | Adjustable waist straps, no belt; fur ruff on earlier pieces |
| Trillium, 6660L | Women's parka | $350-650 | Longer and heavier than Kensington |
| Shelburne, 3802L | Women's parka | $350-650 | Slim, longer length |
| HyBridge Lite jacket | Lightweight down | $150-350 | Small badge, often copied poorly |
| Freestyle vest | Vest | $200-400 | Badge on the chest |
| Pre-2011 parka, no hologram | Any | $150-450 | Judged on labels and construction |
Jackets with a worn collar, pilled cuffs or a missing ruff lose about a third of these figures. Our guide to vintage Carhartt covers the same lesson from the workwear side: condition and model drive the price, not the logo.
Genuine versus copy: a side by side
| Point | Genuine Canada Goose | Common copy |
|---|---|---|
| Hologram, 2011 onward | Sewn into a seam, bear and leaf move with depth when tilted | Flat printed square, no movement, glued to the lining |
| Arctic Program badge | Left sleeve, round, dense stitching, sharp leaves, even lettering | Fat leaves, crowded letters, blurred map, shiny thread, wrong arm |
| Neck label | Woven, MADE IN CANADA, disc logo in correct colors | Printed, made elsewhere, logo colors off |
| Care label | Style number ending M or L that matches the model, Arctic Tech listed | Wrong or missing style number, odd fabric content |
| Zippers and snaps | YKK, heavy coil, branded pulls, engraved snaps | Generic, light, blank pulls and snaps, sticks |
| Fur ruff, pre-2023 | Real coyote, varied lengths, banded hairs, skin backing | Uniform faux fur, blunt ends, knit backing |
| Shell and fill | Matte Arctic Tech, lofty down, heavy | Shiny nylon, thin batting, quills poking through |
The checks that catch the most copies are the badge and the weight, because dense embroidery and real down are expensive. The checks that prove the least are the hang tag, the dust bag and the receipt, because all three are reproduced. The same holds for Supreme and sneakers: paper proves nothing, construction proves a lot.
Older Canada Goose without a hologram
Jackets from before 2011 have no hologram, and jackets from before the mid-2000s can look unfamiliar: a simpler woven neck label, a different or absent crest on some styles, and on the earliest pieces the names Metro Sportswear or Snow Goose, the company's earlier identities. These are genuine and sell for about $150-450 depending on model and wear, partly because the down has had decades to compress. The guide to dating vintage clothing by tags covers how label construction, care symbols and country of origin place a garment in time, and the same reading applies here.
How WorthPic reads Canada Goose photos
WorthPic runs on the newest and most capable AI model available, tuned for exactly this kind of identification. Upload the jacket on a hanger, the badge, the hologram tilted under a lamp, the neck and care labels, a zipper pull and a snap, and the ruff parted to the backing, and it names the model from the cut and the style number, checks that the number belongs to that model, reads the badge for the proportions and stitching that separate genuine embroidery from a cheap copy, looks at the labels for the country of origin and fabric content, and judges wear at the cuffs, collar and hem. From that it gives an honest resale range for that model in that condition and lists the points that look consistent with a genuine jacket and any that do not. When a detail is not visible, usually the hologram movement, the loft of the fill and the weight, it says so and asks for the photo that would settle it. It identifies and estimates. It never authenticates a jacket or vouches for it; a reputable authentication service with the jacket in hand is what a buyer accepts for an Expedition or Snow Mantra.
Common mistakes
- Treating a hologram as proof on its own. Copies include one; the movement under light and the seam it sits in are what matter.
- Calling a pre-2011 jacket fake because it has no hologram. It never had one.
- Calling a 2023 or later jacket fake because the ruff is faux fur. The brand stopped using fur at the end of 2022.
- Ignoring the style number. A care label reading 4660M on a bomber is a copy no matter how good the badge looks.
- Trusting a hang tag, a dust bag or a receipt. All three are reproduced and sold separately.
- Buying from a site that is not on the authorized retailer list because the price was good.
What to photograph
- The whole jacket on a hanger, front and back, in daylight.
- The Arctic Program badge straight on and close, so the stitching and lettering are readable.
- The hologram tilted under a lamp, two frames at different angles so the movement shows.
- The neck label and the full care label, including the style number and country of origin.
- The main zipper pull, the back of the slider, and one snap.
- The fur ruff parted to the backing, and the zipper or snaps that attach it.
- The cuffs, collar and hem for wear.
When to get it looked at in person
- A reputable authentication service such as Real Authentication, Legit Check By Ch or a similar service reviews photos or the jacket itself and issues a written opinion. Expect about $15-40 for a photo review and more for in-hand. Worth it for any Expedition, Snow Mantra or Chilliwack before buying or selling for over about $400.
- A consignment store or reseller that inspects on intake, such as The RealReal or a local designer resale shop, will decline a copy, which is itself an answer.
- Canada Goose itself does not authenticate individual jackets, but its website lists authorized retailers and has a page for reporting counterfeit sellers, the right route when a store is the question rather than a jacket.